Gunter Pauli: The Blue Economy


Inspiring person: a serial entrepreneur who’s making business models that are more in tune with ecology, from which everyone can benefit. He converted 20 million hectares of deforested Savannah in South America back into forest, and in the process multiplied the land’s value 3000 times over in 25 years : a better investment than, say, investing in microsoft.

“Gunter Pauli has a dream. The Belgian economist and entrepreneur has a plan to develop 100 manufacturing innovations with viable business models that could generate 100 million jobs in 10 years. All with zero emissions and no waste.

He calls it “The Blue Economy” with innovations covering the full gamut of industrial activity, from energy to mining, from medicine to banking … all of it inspired by science and biometrics. And Pauli isn’t all talk … there’s plenty of action in the many startup-style projects around the globe funded by his organisation Zero Emissions Research and Initiative, which is now a global network.

Memorable achievements include recycling coffee waste for mushroom farming, making biodegradable detergent from discarded citrus peel, and the conversion of petrol stations into ‘charge stations’ for electric cars.”

via Gunter Pauli: The Blue Economy – Science and Technology – Browse – Big Ideas – ABC TV.

Check out a video/audio in the linked article, a 1 hr presentation where he shares most of his work.

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